For Businesses Struggling To Scale Their Ads In 2026…

Your marketing isn’t broken. It’s just boring.

It’s time you met the agency behind the internet’s most profitable funny brands.

BeforeAfter
Before and after: a bored shop owner alone behind a counter labelled 'Your Brand', versus the same owner surrounded by happy customers handing over cash

Funny Sells (here’s the boring reason why)

You’re selling something your ideal customer desperately needs. But unless they actually consume your sales message, you won’t keep their attention long enough for them to realise.

✕ Ignored

Boring ads get scrolled past

You pay the premium and barely anyone stops.

✕ Skipped

Dull sales pages get skimmed

The few who click never read as far as the offer.

✕ Closed

Wallets snap shut

Would-be buyers disappear into the night, wallets firmly closed.

…but all that changes that day you start giving your audience 👇

…the Entertaining Ads they actually want to see in their feed…

…which take them to Sales Pages they actually enjoy reading…

…and Carts that seal the deal with personality rather than pressure.

✓ Consumed

Ads they actually want to see

The Entertaining Ads they actually want to see in their feed.

✓ Read

Pages they enjoy reading

Sales Pages they actually enjoy reading.

✓ Sold

Carts that seal the deal

Cart Pages that seal the deal with personality rather than pressure.

Add Entertainment Value Into Your Marketing Mix, And Get More Leads, More Sales, And More Profit From Every Dollar Of Ad Spend.

We’ve seen High-Converting Comedy Ads get a CTR 2x to 4x higher, CPMs as much as 50% lower, and Conversion Rates (and upsell take-rates) as much as double … compared to “traditional” (boring) Ads*

*No increased spend or eternally binding pacts with the Dark Lord Zucks required.

Work with usSee the work

The real reason your ads aren’t working? Even your ideal customers don’t want them in their feed.

That might not have been a business-killer before Meta's Andromeda Update, but now...

The Boring Ads Tax Is Kicking You Right Up The Bottom Line

Your audience sees every move you make. Every “special” offer. Every “last chance”. Every desperate attempt to make them open their wallets asap.

These are exactly the kind of Ads they don’t want in their feed. And sure - you can still pay to get your Ads in front of them - but you’ll pay a stiff premium for it. That’s the Boring Ads Tax.

The one thing they never see coming? That doesn’t get their “Don’t Sell To Me” guard going up? An Ad that makes them laugh. You see...

If you find yourself anxiously refreshing Ads Manager...

...wondering why this all feels more like a slot machine than a marketing channel - you need to realise one thing...

…most ads don’t fail because of:

  • The targeting
  • The offer
  • The copy
  • “You didn’t prompt it right”
  • The alignment of Jupiter on a rainy Wednesday
  • YoU jUsT nEeD MoRE CrEAtiVe VoLuMe (a hundred variations of beige is still beige)

They fail because they’re boring.

When your ads are boring, the math gets brutal…

  • Barely anyone stops scrolling.
  • Of the few who do, only a handful read as far as the CTA.
  • And those who click? They’ve barely been paying attention.

So they’re not pre-sold. And they don’t buy.

Sorry your CPMs are the worst

But it gets worse...

Because Meta's Andromeda Algorithm prioritises showing users the Ads they actually want to see in their feed...

...if yours don't meet the bar, you end up paying more and more per impression...

...for less and less return.

That’s The Boring Tax Kicking In - And It’s One Of The Best Ways To Guarantee Your Ads Lose Money...

To scale profitably in 2026, you have to cut through the noise of the feed and give your audience the kind of ads they actually want to see.

If you want to avoid paying the Boring Tax, and run Ads profitably...
...you need to add comedy into your marketing mix...
...by building your Ads around Jokes That Sell

As the old Dan Kennedy saying goes:

Make them laugh… and take their money.

High-Converting Comedy Ads are entertaining.

  • They look like the content your audience actually wants in their feed (not like ads), so more people stop and read.
  • They feel less like a sales pitch. You’re giving people something they’ll genuinely enjoy reading.
  • They drive up intent. Your audience willingly consumes your entire sales message, so they buy more.

Higher Consumption = More Sales

(And a higher Average Order Value, too)

But there’s a problem…

You’re a business owner, not a stand-up comedian. Being funny on-demand isn’t easy.

(Especially in a way that’s brand-safe, and with zero risk of accidental cancellation.)

That’s the bit we’re for.

We’re a team of TV comedy writers who craft Jokes That Sell all day, for brands like yours. You bring the business. We’ll bring the funny that sells.

Work with us

Here’s What’s Possible For You With High-Converting Comedy Ads From White Label Comedy

It’s Time To Skip The Boring Ads Tax: Funny Ads Earn You Cheaper Traffic And More Clicks, Higher Conversion Rates, And Get Each Customer Spending More…

Let me show you what all this actually means inside your Ad Account…

Because you don’t care about comedy for comedy’s sake. You care about what 'Jokes That Sell' can do for you and your business…

(…if you do care about comedy for comedy’s sake, that’s cool, you’ll enjoy the read. But you may as well make more money while you’re laughing, right?)

You care about generating more leads, more sales, and more revenue, with the highest return possible for every dollar you spend on Ads.

(The fact that your customers are now so obsessed with your brand they’d happily wrestle an angry leopard just to be at the front of the queue for your next launch? That’s a bonus.)

Ads That Pay For Themselves (Instead Of Ads You Can’t Afford)

  • We create scroll-stopping comedy ads for you... so you can finally be the brand that people actually want to see in their feed (instead of the one they’re desperately trying to scroll past)
  • Watch your CPMs drop by up to 50%… so you can reach twice as many ideal customers with the same budget and finally get that competitive edge you’ve been fighting for
From Ads You Can't Afford, To Ads That Pay For Themselves

Pay Less For The Same High-Intent Traffic

We’ve seen High-Converting Comedy Ads drive as much as a 50% reduction in CPMs, the price per thousand impressions, without swapping your high-quality audience of high-intent humans for a bunch of bots in a basement.

CPM$71.36*
CPM$35.28*

*Comparison run between March 2026 and June 2026. Results will vary. Not a performance guarantee.

(which means more leads, more sales and more revenue, without requiring an ads budget that could bankroll a Marvel movie)

Expert Opinion
The best marketing doesn’t feel like marketing.
Rory SutherlandOgilvy UK
Expert Opinion
Our research shows that humour is a powerful way to reach a stressed-out, distracted audience.
Prof. Jennifer AakerStanford School Of Business

Goodbye Failed Ads Hell. Hello High-Converting Heaven.

  • Generate 2-3x more clicks from the same ad spend… so you can drive a flood of qualified prospects to your sales pages without spending another dollar on traffic
  • Start scaling your new Winning Campaign as soon as a week from today (bringing in more leads and sales than you know what to do with)
  • Generate profitable campaigns that convert cold traffic into buyers… so you can finally scale your ad spend with confidence instead of watching your budget disappear into the Facebook void

Click-Through Rates Through The Roof

We’ve seen High-Converting Comedy Ads get a CTR that’s 2x to 4x higher than ‘standard’ ads (the ones that ticked every box except “make people smile”).

CTR0.71%*
CTR3.14%*

*Comparison run between January 2026 and February 2026. Results will vary. Not a performance guarantee.

(which means a lower Cost per Click for the same high-intent traffic, plus more leads, more sales and more revenue from an Ad Spend so efficient it makes an F1 pit crew look like slackers)

Expert Opinion
Funny native ads get 3x more shares and drive 2x more sales than traditional ads.
Dan GreenbergCEO of Sharethrough
Expert Opinion
Our eye-tracking studies show that humorous ads hold viewer attention 37% longer than non-humorous ads, increasing the likelihood of purchase.
Nielsen Norman Group
Expert Opinion
Humor lowers the defence shields. It makes people more receptive to your message.
Tim WasherFormer Cisco Creative Director

Cult-like Conversion Rates

Even after the click, High-Converting Comedy Ads can impact the sales process, driving the kind of intent where your customers whip their cards out quicker than the page loads.

CVR3.91%*
CVR5.92%*

*Comparison run in February 2025. Results will vary. Not a performance guarantee.

(After they’ve clicked, a higher percentage go on to buy, which means more revenue from the very same traffic, a higher Return On Ad Spend, and the confidence to finally look your accountant in the eye again...)

Expert Opinion
Humorous advertisements are 23% more likely to be remembered than non-humorous ones, directly impacting purchase decisions.
Journal of Consumer Research
Expert Opinion
Humor is the most powerful way to connect with an audience and make your message stick.
Scott DikkersFounder of The Onion

The Brand Everyone Wants To Buy From (Not The One They Scroll Past)

  • Build genuine brand love and loyalty through humor… so instead of fighting for every sale, you’ll have customers who are excited to buy from you again and again
  • Become the memorable “funny brand” in your niche… so prospects remember YOU when they’re ready to buy (while your boring competitors fade into the background noise)

Scroll-Stopping Ads, Impossible To Ignore

We’ve seen High-Converting Comedy Ads get a CTR-all (the best measure of scroll-stopping-ness) as much as 5x higher than regular Ads. More eyeballs, more attention, more sales.

CTR-all1.4%*
CTR-all6.3%*

*Comparison run between March 2026 and June 2026. Results will vary. Not a performance guarantee.

(Which means more people stop and engage, which in turn means more clicks, more leads, more sales, and a ROAS so smug it could start its own podcast)

Expert Opinion
Studies consistently show that humorous advertisements outperform serious ones in terms of attention, recall, and purchase intent.
Journal of Marketing
Expert Opinion
In a world of information overload, humour cuts through the noise and makes brands more relatable.
Fast Company

“Whatever You’re Selling, I’m Buying!”

  • Position yourself as the industry leader who “gets it”… so you can charge premium prices while your competitors are still stuck competing on discounts and desperation

More (And More) Cash From Every Customer

That added intent doesn’t just drive more sales, it makes your customers more likely to say yes to your upsells, cross-sells and back-end offers faster than you can say “Sorry, we’ve sold out! Again!”

AOV$47.03*
AOV$82.78*

*Ads above ran in different campaigns for the same product, in 2025. Results will vary. Not a performance guarantee.

Higher intent drives a higher take-rate for upsells, cross-sells and back-end offers, which means Higher Average Order Values, Higher Lifetime Value, and Sales Reports so long they could technically count as ‘literature’

Expert Opinion
Humor in advertising creates positive associations with a brand, leading to increased customer loyalty and sales.
Psychology Today
Expert Opinion
Make your reader smile, and you’ve built a bridge of connection. Make them laugh, and you’ve paved a path to conversion.
Robert Collier

The Brand Everyone’s Recommending To Their Friends

  • Create ads so entertaining that customers share them for free… so you can tap into viral organic reach and let your audience do your marketing for you
  • Build a business that customers actively recommend to their friends… so word-of-mouth marketing becomes your secret weapon for exponential growth

A Fiercely Loyal Audience On Heat

With your ideal customer going absolutely feral for your ads, you’ll get more comments and shares, meaning more free traffic and social proof so legit it needs its own security detail.

No Shares
(Not even 1…)
Hundreds of Shares and comments

Ads above ran in separate campaigns (for the same offer) in 2023. Results will vary. Not a performance guarantee.

(Which means free traffic and massive social proof, leading to more sales, more revenue, and so much brand-love you’ll wonder whether Taylor Swift just dropped an album with the same name as your product…)

Expert Opinion
Brands using humour in their advertising consistently score higher on our Brand Power metric, which directly correlates with market share and sales volume.
Millward Brownnow part of Kantar
Expert Opinion
Funny ads get shared. Shared ads get seen. Seen ads get sales.
Dan GreenbergCEO of Sharethrough

Cool, Calm Leader Of A Growing Business (Hat Collection Optional)

  • Go from juggling late-nights and lukewarm coffee to doing actual CEO things (like delegating, and drinking coffee while it’s still hot).
  • Turn advertising from your biggest stress into your biggest asset… so you can focus on growing your business instead of constantly worrying about whether your ads will work
  • Build a business that funds its own growth through profitable advertising... so you can reinvest your profits into scaling faster instead of scrambling for more budget every month
  • Go from the stressed business owner refreshing Ads Manager every 5 minutes… to the confident CEO who knows their ads are working while they sleep
Expert Opinion
Humor is one of the most effective ways to sell.
Joe Sugarman
Expert Opinion
The best ideas come as jokes. Make your thinking as funny as possible.
David Ogilvy
Expert Opinion
Marketers ruin everything. It’s our job to make the ads so good that people actually want to see them.
Gary Vaynerchuk

If you want to stop paying the boring Ads Tax… Entertaining Marketing Is Now Pretty Much Mandatory*

*Not legally binding, but it probably should be.

If You Want To Earn Cheaper Traffic And More Clicks, Get Higher Conversion Rates, And Get Each Customer Spending More…

It’s time to put White Label Comedy to work.

Work with us